Increase Engagement & Website Visibility by Integrating Social Media
Social media is an effective tool for helping local governments communicate with residents. Many organizations use social media to make announcements, encourage resident feedback, and foster a sense of community. Although social media is a great addition to any...
Work Effectively With Clients While Working Remotely
In the past year many government organizations have faced the challenge of working remotely. The GovUnity team has been “working from home” for over eleven years. So, we were fortunate to already have an effective system in place for working with clients remotely to...
Improving Your Municipality’s Digital Presence in 2021
If 2020 taught us anything it’s the importance of a strong digital presence, not only for businesses, but also for municipalities and government organizations. Residents found themselves looking online for policy updates and information about how COVID was impacting...
The Effects of COVID-19 on Local Government in 2021
There is no doubt that the coronavirus has significantly impacted state and local government. Since the first stay-at-home order in March of 2020, governments have had to change the way that they operate. In the year 2020, technology was more essential than ever in...
Tips for Creating a Color Palette for Your Website
Last week’s blog addressed the importance of color scheme in increasing website engagement. We addressed color psychology, visual hierarchy, and website accessibility. We also provided a few handy tools to help you get started creating a color palette for your...
Increase Website Engagement with the Right Color Scheme
You may not believe it, but your websites color scheme is an important part of increasing website engagement. The color scheme you choose is what catches visitors' eyes and makes a good first impression. By “website color scheme” we mean more than just the color of...
Case Study: The Municipality of Penn Hills
The Municipality of Penn Hills wanted to update the front-end of their website to a more modern and mobile-friendly design. They also wanted to add some additional functionality, like a pavilion rental feature. And, on the back-end they wanted a more intuitive Content...
Save Money Designing & Developing Your Website
Designing or redesigning a website for your organization can be an expensive process. That is why many organizations try making a website themselves using a website builder like WordPress or Wix. There are pros and cons to building your own website from a template,...
Make Online Hiring Accessible
October is National Disability Employment Awareness Month, and we wanted to mark this occasion by talking about the thing we know best, websites. Many organizations include employment opportunities directly on their website with a “careers” page. Others have an entire...
Update Your Website to Help Staff Work Remotely
Since March, most people have made the difficult transition to working from home. Now, 8 months later, some people have gone back to in-office work, but for many , remote work is the new normal. Because of this new reality organizations are thinking about how to make...